Sensory Analytics: Using Data to Deliver Custom Experiences

Advancements in data analytics have simplified the ability to collect data about physical experiences, analyze it and make adjustments in real-time. Hear how the IBM Cognitive Studio at SXSW created an individualized experience for each participant and learn how you can begin to incorporate this into your events.

Check out this Convene article for further reading.

Learner Outcomes:

  • Guide your participants on a personalized event journey using the Internet of Things
  • Discuss how sensors and data allow event organizers access to advanced data intelligence
  • Make a case for attaining data by incorporating experiential elements into your events

Event Experience Design Event Technology & Intelligence Industry Issues & Trends
Location: Date: January 10, 2017 Time: 10:45 am - 11:45 am IS Domain - Domain G: Meeting or Event Design CEUs - 0.1 Clock Hours - 1 Michael Gilvar Ish Benhalim