You Can’t Be Seen Until You Learn to See
Main Stage, Monday 9:00am – 10:30am
For a glimpse into what he will cover in his session, check out this interview between Seth Godin and Michelle Russell, Convene‘s editor in chief.
Seth Godin is the author of 18 books that have been bestsellers around the world and have been translated into more than 35 languages. He’s also the founder of the altMBA and The Marketing Seminar, online workshops that have transformed the work of thousands of people.
He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. You might be familiar with his books Linchpin, Tribes, The Dip and Purple Cow.
In addition to his writing and speaking, Seth has founded several companies, including Yoyodyne and Squidoo. His blog (which you can find by typing “seth” into Google) is one of the most popular in the world.
In 2018, he was inducted into the Marketing Hall of Fame.
His latest book, What To Do When It’s Your Turn is now in its fifth printing. The new book, This Is Marketing came out in November 2018.
Read PCMA’s Dec. 3, 2018 press release: Tennis legend Billie Jean King and entrepreneur Seth Godin headline 2019 PCMA Convening Leaders